Touching Education
Speaking of Apple — and its iPads — John Paul Titlow of Read Write examines how the company is quietly overhauling education:
When Apple made its first official foray into digital textbooks earlier this year, I was skeptical. It seemed clear that iBooks 2, iBooks Author and the new “textbooks” section of the iBookstore would not revolutionize the education market anytime soon, even if the longterm potential was obvious. Tuesday, Apple shared some early results from those efforts and revealed the next phase of its overhaul of education. It’s definitely onto something.
Most of the 100 million iPads sold worldwide were purchased by consumers and businesses, but a growing number of those buyers are school districts. In the last nine months, 2,500 classrooms have started using iBooks textbooks, Apple CEO Tim Cook announced. Their content now covers 80% of the core high school curriculum in the United States. It’s not a bad start, but Apple has a long way to go before iBooks makes an iTunes-like impact.


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