Because every American
should have access
to broadband Internet.

The Internet Innovation Alliance is a broad-based coalition of business and non-profit organizations that aim to ensure every American, regardless of race, income or geography, has access to the critical tool that is broadband Internet. The IIA seeks to promote public policies that support equal opportunity for universal broadband availability and adoption so that everyone, everywhere can seize the benefits of the Internet - from education to health care, employment to community building, civic engagement and beyond.

The Podium

Wednesday, January 11

Investment is Good, Being Smart is Better

By Brad

In an opinion piece for GigaOm, broadband industry analyst Craig Settles (who is also an IIA Broadband Ambassador) argues that in order for America to close the digital divide, smart investment in infrastructure will be key:

The broadband stimulus program committed nearly $500 million to narrow the digital divide through broadband adoption campaigns and building computing centers in low-income areas. After distributing much of this money in 2011, these investments should start bearing fruit. But will they?

Their success faces two challenges: a lack of sufficient broadband infrastructure in some low-income areas and broadband adoption efforts that miss the mark because policymakers don’t understand what leads to success. Fortunately, these issues can be addressed. Once we accept that success depends on how we spend that stimulus funding and what stakeholders expect (hope) to achieve.

Read the whole thing, as they say.

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