A new report from Sandvine looks at the effect video and real-time entertainment traffic is having on America’s mobile networks — and hammers home the need for both more spectrum and ongoing investment in wireless networks. Some highlights:
• YouTube is the largest source of mobile video traffic in every region examined, accounting for as much as 25% of network data and no less than 12%
• In North America, video and audio streaming make up more than half of mobile data traffic, led by YouTube, Pandora and Netflix
• Audio and video streaming will exceed 60% of North America’s mobile data by late 2014
• Click-to-cloud smartphone photo back-up and synchronization will emerge as a significant source of traffic worldwide: the phenomena of the continuous cloud/client connection
• In conjunction with the report, Sandvine released this short video on YouTube. Check it out.